BP Collective is a strategic partner for visionary wellness and lifestyle brands specializing in experiential marketing, corporate events, retreats, incentive events, and transformational brand activations.
Built from a Feeling.
Designed for Transformation.
Built from a Feeling. Designed for Transformation.
“I want people to feel lit up. Like they’ve remembered who they really are.”
After over 20 years designing luxury events and leading transformational experiences, I’ve learned one truth: real impact begins with presence. BP Collective was born for those who crave depth, clarity, and legacy-level growth through movement, beauty, and soul.
Lindsay Buwalda is the founder and soul behind BP Collective. A lifelong adventurer, former Division I runner, and mountain lover, Lindsay is most alive when she’s immersed in nature, whether she’s skiing, trail running, riding horses, or dreaming up the next elevation in experience design. Nature fuels her creativity. Movement grounds her vision.
With a degree in Marketing/Communications, a second degree in Interior Design, and a career built on branding, marketing, and transformational experiences, Lindsay doesn’t just curate beauty. She makes it mean something. Her journey has always been about more than event production. It’s about creating turning points. It’s about helping people remember their power, align with purpose, and bring vision to life in ways that feel deeply human and wildly alive.
Lindsay blends strategic vision with soul. With deep creative intuition and a background in branding, sports, and design, she designs experiences that don’t just impress. They awaken something.
Lindsay’s work is a portal. A pause. A reset. An invitation to come alive. It’s not about what’s planned. It’s about what’s possible.
Visionary. Strategist. Brand Alchemist.
lindsay buwalda
brands we've partnered with
BP Collective is more than just a collection of events. It’s a space where vision meets heart. Born from a desire to create moments that matter, BP Collective designs experiences that go beyond the surface to transform. Each project is an opportunity to engage deeply, with intention and impact.
Whether you’re looking to elevate your team, build a brand, or gather a community, BP Collective crafts experiences that invite you to move, feel, and grow. It's where strategy meets soul and where your next evolution begins.
What We Do at BP Collective
BP Collective wasn’t born from strategy. It was born from a soul shift. A pull toward something deeper, more meaningful, & more transformational.
A call to design experiences that activate more than attention. Lindsay knew the world didn’t need more noise. It needed more meaning. So, she answered that call by creating a space where vision, emotion, and energy converge to produce impact that lasts.
After years of producing experiences that looked perfect on the outside, Lindsay was called to build something that felt just as powerful on the inside.
Her superpower is intuitive strategy and creativity: seeing the soul of a brand or individual and translating it into immersive, emotional resonance, like a beautiful painting made especially for them. She leads with heart and creative clarity, designing moments that disrupt old patterns, elevate consciousness, and spark legacy-level change.
Whether working with founders, teams, or entire communities, Lindsay infuses each project with purpose and authenticity, creating experiences that move people and foster lasting transformation.
Lindsay is always two steps ahead of the schedule and comes up with the most unique designs for each event. So thankful I found them!
"I love working with them. They make everything seem flawless."
© BP Collective 2025. Customization by Haley Petre Design.
